Victoria secret fashion show

One scrappy content management company took a stand against Wonderbras last week. SurfControl, a Scotts Valley-based firm, rallied on behalf of employers in California, who SurfControl said lost workers' attention and bandwidth when Wonderbra, a division of the Sarah Lee Corp., unveiled its new line of figure-enhancing undergarments in a live online fashion show last Wednesday afternoon.

SurfControl decried the Webcast and others like it as a major distraction to employees that would end up hurting the bottom line.

SurfControl President Kevin Blakeman said Victoria's Secret's May 2000 fashion show was viewed by 1.5 million users and consumed a massive amount of bandwidth -- the equivalent of 200 million T1 lines being shut down for 20 minutes.

An outrage to be sure. But Blakeman has nothing against undergarments. He said he just wants companies to know how much money is lost to surfing and to show them how to "keep employees productive."

COPYRIGHT 2001 CBJ, L.P.
COPYRIGHT 2001 Gale Group