Korean mp3 music

Baromtec Selects SanDisk MultiMediaCard to Store Music On New MP3 Internet Music Player

Baromtec Device Is Fourteenth Announced New Internet Music Player To

Incorporate The SanDisk MultiMediaCard

SUNNYVALE, Calif.--(BUSINESS WIRE)--July 26, 1999--

SanDisk Corporation (NASDAQ:SNDK) announced today that it will supply Baromtec, a Korean consumer electronics company, with its MultiMediaCard for use with Baromtec's new MP3 internet music player.

A SanDisk MultiMediaCard will be included with each Muz.M BMP-100 internet music player sold. Each unit is designed with a specific slot for MultiMediaCards to be used for the storing and play back of downloaded internet music.

Nelson Chan, SanDisk vice president of marketing, said, "With the introduction of Baromtec's ultra small and sleek MP3 internet music player, we believe that the MultiMediaCard form factor is proving to be the best storage solution for the new internet players. MultiMediaCard is the world's smallest removable flash data, image and audio storage device. The Muz.M BMP-100 required a small, low-power storage card solution and we're delighted that Baromtec selected the SanDisk MultiMediaCard."

Baromtec's Muz.M BMP-100 is the industry's fourteenth announced new internet music player to use SanDisk's MultiMediaCard to store and play back music.

The Muz.M BMP-100 weighs only 0.95 ounces (without battery) and measures 1.89 x 2.5 x 0.63 inches and includes a built-in voice recorder which consumers can use as a memo device to store about four minutes of voice recording per megabyte. Operating on only one "AAA" battery, the very small, light and easy-to-use internet music player can offer up to eight hours of continuous play back. Baromtec's Muz.M BMP-100 will be available to the Korean retail channel next month. Baromtec plans to sell the Muz.M BMP-100 through the OEM channel in other countries, including the United States.

James Lee, president of Baromtec, said, "The MultiMediaCard is quickly becoming the industry standard for storage used in MP3 players. This market will grow rapidly and we are pleased that we have teamed with SanDisk, the market leader in flash memory, for data, image and audio storage, to provide a portable music player which we believe will be extremely popular worldwide."

Semico, a leading market research firm, recently produced a forecast for solid-state music players. Semico concluded that nearly 3 million units would be sold worldwide next year, 7.8 million units in 2001 and more than 13 million players would be sold in 2002.

SanDisk Corporation, the world's largest supplier of flash data storage products, designs, manufactures and markets industry-standard, solid-state data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA.

The matters discussed in this news release contain forward looking statements that are subject to certain risks and uncertainties as described under the caption "Factors That May Affect Future Results" in the company's annual report on Form 10-K and quarterly reports on Form 10-Q, filed with the Securities and Exchange Commission. The company assumes no obligation to update the information in this release.

All trade names are either registered trademarks or trademarks of their respective holders. SanDisk's web site/home page address: http://www.sandisk.com